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Design

$120.00

Design

Price starts @ $120/ hour

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These days, signage design is very popular as more brands are widely using signage to promote themselves. However, there are some basic design rules which every business owner should keep in mind while designing signage.
● Firstly, your target audience should be able to differentiate between various elements of design. In other words, your marketing message should not get lost in the design. To achieve this, you should make sure that there is good contrast between your background and foreground colours.
● There is a 3 x 5 rule that you should adhere to. Do not use more than three lines of text of five words or five lines of text of three words each. Adhering to this rule will ensure that your signage is not cluttered with words. This will also save you from overloading your signage with unnecessary information.
● The third rule of signage design is that you should keep your font simple and legible. Use italics sparingly and restrain from using more than two types of fonts.
● Lastly, you should use the focus technique and create a visual hierarchy so that the eyes are effortlessly drawn to the main message. Strategic use of colours, headlines, and graphic images will help you do this.
No matter what type of signage you require — large or small scale, private or public, classic or contemporary — we have a wide variety of options to meet your unique business needs and specifications.